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Changing the Concept of Promotion

Samsung

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Samsung has been dedicated to making a better world through diverse businesses that today span advanced technology, semiconductors, skyscraper and plant construction, petrochemicals, fashion, medicine, finance, hotels, and more. Samsung Electronics leads the global market in high-tech electronics manufacturing and digital media.

Project Theme

A costume was designed for the launch of Samsung tablet (UAE) by Promotech Gulf Industry LLC in Dubai. The entire activity was inspired by the theme of the film Tron Legacy. This activity proved to be very successful as it was something new and different for the people walking by. The purpose of the activity was to interact with the people walking by and to gain their attention by wearing the Promo-Light Strips costume which had Samsung written at the front and back.

Project Application

We designed different style of costume using our Promo-Light strips and manufactured it.

Project Showcase

Project Video