Changing the Concept of Promotion

Galaxy Ice Cream-Saudi Arabia

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Galaxy (sold as Dove in many parts of the world) is a brand of milk chocolate, made and marketed by Mars, Incorporated, sold in India, Ireland, the Middle East, the United Kingdom and the Isle of Man. The Galaxy and Dove brands cover a wide range of products including chocolate bars in milk chocolate, Caramel and Fruit & Nut varieties, Minstrels, Ripple (milk chocolate with a folded or “rippled” milk chocolate centre), Amicelli, Duetto, Promises, Bubbles and Truffle. Related brands in other parts of the world include “Jewels”, and “Senzi” in the Middle East.

Project Theme

To get the maximum attention of the clients/customers through Promo-Light moving electronic display header at the indoor freezers in store, mall, hyper markets, supermarkets.

Project Application

We produced the Promo-Light animated panels of brand ad poster or header for indoor freezers in store, mall, hyper markets and super-markets of Saudi Arabia.

Project Showcase

Project Video